The Quick variation: choosing a wedding ring is actually a weighty task, many cutting-edge methods can customers set things right initially. Blue Nile, the planet’s largest web merchant of expensive jewelry, has actually aided in more than 500,000 matrimony proposals since 1999. Their particular diamond collection and educational material serve novice buyers seeking to impress their significant others with sparkly items of jewelry. Blue Nile ensures high quality workmanship inside their supply of over 150,000 expensive diamonds alongside gemstones. Possible create your own band employing their interactive resources to choose the cut, tone, quality, design, setting, and cost you desire. The next time you’re considering proposing or providing an enchanting present to special someone, you’ll be able to browse Blue Nile for stunning precious jewelry at an affordable price.


In 1998, Mark Vadon ended up being on a goal to obtain the best engagement ring for their girlfriend — the only issue had been he didn’t know anything about expensive diamonds. He moved into a jewelry shop and very quickly found himself experiencing skeptical about the staff members and their blasé guidance. The guy described two rings that looked just like him and questioned exactly why there clearly was a $5,000 cost difference between them.

The sales clerk smiled and said what mattered a lot more than the price ended up being how the band made him feel. To Mark’s logical head, it was ludicrous. He moved outside of the shop empty-handed and exasperated, but he had been in addition determined to learn more about wedding bands so the guy could understand just what he was purchasing.

Mark, a Stanford-educated figures cruncher, approached their ring-buying choice as he would an investigation task and moved on the internet to get all of the details. He came upon a site called Web Diamonds, a retailer that offered useful summaries and guided lessons about diamonds to boost their precious jewelry collection.

Because of this source, Mark believed self-confident when purchasing an outstanding band online — for thousands around the bands he had seen at shop.

He was very used from this consumer-friendly experience which he had gotten in touch with this site’s manager, Doug Williams, to discuss purchasing the business. They drew right up conditions on a napkin over lunch. By springtime of 1999, Mark had raised over $6 million, adequate to take control Internet Diamonds, that he renamed Blue Nile. Today, website may be the largest on line merchant of qualified expensive diamonds and fine jewelry, even so they still prioritize consumer training most importantly of all.

“Education is the anchor of your business,” commented Josh Holland, Director of Brand Experience. “we’ve got a customers-first mentality.”

If you prefer it and would like to place a ring onto it, you can trust Blue Nile to help make the process less difficult by providing obvious information, expert advice, and countless independently-graded expensive diamonds. Website’s adequate methods stroll consumers through vital traits of a diamond and provide easy-to-use resources to restrict your quest for a sensational bit of jewellery.

“We just be sure to guide people to make the most effective acquisition yes it’s true for them,” Josh told all of us. “We assist consumers choose the best mixture off features to maximize their own spending budget and acquire  an attractive diamond.”

Over 150,000 expensive diamonds Customizable your Budget & Taste

Any remarkable offer begins with the diamond. You cannot get down on one knee with any outdated ring in your own hand. With a stock greater than 150,000 diamonds, Blue Nile offers clients no conclusion of engaging selections. In accordance with Josh, about 70percent of Blue Nile’s profits originates from involvement bands.

The web site allows partners generate their very own rings from selecting the diamond to choosing the setting. Very first, you are going to use easy slider tools to pick the ideal form, price, carat, slice, color, and quality of diamond. After that, might choose a setting, sorting by color, rate, style, or developer, to counterbalance the diamond. On Blue Nile, it takes a few minutes to put together exclusive design.

Whether you’re enamored from the sheen of yellow gold or interested in platinum’s toughness, Blue Nile can help you restrict thousands of options into one personalized ring.

Getting interested is a once-in-a-lifetime form of event, so we purchasing wedding rings are novices, uncertain of the things theyare looking for and brand-new to ring buying. Blue Nile’s staff has got the knowledge to show first-timers what are the engagement ring which fits perfectly.

Obtainable, clear, and useful, this jewellery store does not stress customers into purchasing such a thing outside their own means. Because Blue Nile runs as an online shop, they’ve got notably much less expense and certainly will provide quality expensive diamonds at a portion of the fee you’d find in a normal jewelry store.

Besides an independently-graded GIA document, a number of item photos reveal online consumers exactly what their own jewellery can look like out of every possible perspective. Plus, your website supplies a 360-degree video look at any diamond via the Diamond Visualization Tool. Using advanced level innovation, Blue Nile magnifies the diamond and rotates the image so consumers is able to see every information.

“you receive a holistic feeling of exactly what the diamond seems like, and the graphic is actually spectacular,” Josh informed united states. “since it is so magnified that it is even better than holding it in your hand.”

Skilled Jewelers show you wise Ring-Buying Practices

The knowledge section on Blue Nile’s internet site promotes you to definitely become a specialized in diamonds. Their own in-depth precious jewelry instructions cover many techniques from locating your own (or your lover’s) band dimensions to seeking the diamond qualities important to you. You can study about metals, gems, pearls, marriage rings, and various other jewelry as well.

“also a little little bit of investigation can go a long way,” Josh said. By comprehending why is a diamond more or less expensive, consumers can focus on what they want inside their jewellery and cut costs through wiser shopping.

“My personal fiancé and I performed lots of study, and it also all paid down once we saw the ring. Blue Nile is actually great!” — Manjari, a satisfied client from Irving, Texas

Blue Nile provides extensive resources so first-timers will make informed choices regarding their diamond’s carat, clearness, tone, and various other aspects. The guide staff does not work properly on fee and genuinely tries to support cost-free purchasing guidelines. In relation to diamond carat weight, as an example, their own specialists advise “to increase your budget, consider buying a diamond that will be somewhat below your own ideal carat body weight.”

Team members anyway quantities of the company typically take a personal curiosity about consumers. “One of the best stories,” Josh told all of us, “is all of our jewelers take note of the name with the consumer for the ring they can be focusing on so it is not just a ring in their mind.”

Every plan & warranty throws the client’s Needs First

Oftentimes, buying a diamond means generating a lifelong commitment, so it is crucial that you choose a honest merchant to be sure the correct fit. Blue Nile promises fulfillment through many customer-first plans. As an example, the business makes a 30-day money back guarantee on comes back for many their unique precious jewelry.

“high quality and workmanship is paramount to united states,” Josh stated. “We guarantee that the band is precisely perfect before it fades the doorway, and now we support that work with a no-questions-asked return policy.”

Blue Nile provides free resizings and cleanings through the first year after purchasing a customized engagement ring. Plus, consumers enjoy forever diamond upgrade system should they ever before need to change their own diamond with a newer, more pricey diamond.

If you would like actually see Blue Nile’s precious jewelry on your own, there is a webroom place sugar mommas near me you. To get across the country, consumers can consult with experienced jewelers and also handle Blue Nile’s jewelry. The webroom’s jewelry is actually for screen just, but you need their particular iPad to position your order, if you prefer. Blue Nile’s physical areas are a no-pressure ecosystem in which browsers are thanks for visiting evaluate and feel their particular precious jewelry.

“There’s little or no danger,” Josh demonstrated. “We know the intrinsic property value just what the jewellery can mean to a person, and that’s a responsibility we take extremely honestly.”

Unlike many precious jewelry retailers, Blue Nile encourages comparison shopping. Actually, they suggest opening their site in your smart phone during a jewelry store so you can do a side-by-side evaluation of prices in real time. This empowers you to receive the number one package in-store and online.

Relating to Blue Nile’s cost fit Guarantee, “if you will find a similar GIA-graded diamond at a lower cost,” they’ll match the price. Only call 1-888-565-7641 to create your state free-of-charge. With uncompromising artistry and unbeatable prices, Blue Nile guarantees fulfillment on every purchase.

Blue Nile: Helping You discover your own Diamond in Rough

We’ve all heard expensive diamonds tend to be a lady’s companion, but, for many you fellas on the market, diamonds could be your own pal, too, if you take enough time in order to comprehend the thing that makes them sparkle. Blue Nile creator Mark Vadon found out directly exactly how daunting it could be to choose a wedding ring. So, he demonstrated a less complicated way to educate consumer about diamond rates, and then you can aquire your chosen band online for a portion of the price tag.

Made to finally, Blue Nile provides inexpensive and strikingly beautiful expensive diamonds in several hues, incisions, and designs. From unique wedding rings to elegant Valentine’s Day pendants, their particular considerable collection of jewellery adds worth towards unique moments.

Blue Nile backs the caliber of their diamonds with customer-first plans and advanced level custom methods. When you need to reveal the person you adore simply how much he or she ways to you, getting a diamond, pearl, or gem stone can certainly work. Making use of Blue Nile’s purchasing tips, involved partners can figure out how to spend less on their own involvement or marriage rings so they really have more to spend from the vacation!

“you may get a diamond ring in a very modern way through Blue Nile. You don’t need to do so the old method anymore,” Josh stated. “we need to instruct visitors to buy like specialists, making use of the instructions in order to get the cost they desire without reducing quality.”